Adtriba is an efficient and simple cross-channel digital marketing management platform. As the “single point of marketing truth” Adtriba integrates all cross-channel data and applies machine learning to calculate the exact profitability of all marketing touchpoints. The exact performance of every campaign is displayed in a dashboard which allows for cross-channel optimization of marketing ROI.
CI HUB is a software technology company based in Potsdam. Under the direction of the founders Andreas Michalski, Jörg Seidler and Jasper Ullrich, the team develops cloud-based MarTech software that enables high savings in marketing. Among the partners are companies such as Dropbox, Gettyimages, iStock, Bynder, Pixelboxx, Site-fusion, Picturepark, the PIM system myview and Adobe Stock.
contentbird offers a SaaS-solution for the professional link management within companies. The tool not only comprises project planning, CRM and controlling functions, it also supports companies with the planning, implementation and success evaluation of their link building processes.
crossvertise
Exitcrossvertise is the first marketplace for online and offline advertising media, where advertisers and agencies get free access to comprehensive sector news and have the possibility to book all kinds of media directly online.
MEINPROSPEKT
ExitMEINPROSPEKT aims to be a “shopping-center at your finger-tips”. It contains all your favorite brands. It´s always open, it´s great big and it´s really simple. Offline and online shopping on your personal mobile device.
Exit since July 2014. Purchaser: kaufDA
MessengerPeople
ExitMessengerPeople enables Marketing Automation, Customer Service and Chatbots via Instant Messenger like WhatsApp, Apple Business Chat and Facebook Messenger.
plista
ExitWith thousands of premium websites and over 40 million monthly visitors in the DACH region alone, plista is one of the most successful recommendation and ad networks in the German-speaking market. The company has developed a high-quality recommendation technology, which is used for the delivery of personalized reader recommendations as well as for advertisements. The company, founded in 2008, provides services to partners across all of Europe from its Berlin headquarters.
Exit since Dec. 2013. Purchaser: GROUPM Germany GmbH.
Semasio
ExitOnline advertising targeting platform for media agencies and large advertisers.
The technology start-up from Munich offers companies an AI based Software as a Service solution for the creation and management of video content for their employees. Videos can be created for a variety of use cases and managed in the StoryBox Cloud. StoryBox App, allows users/employees to create and share Videos step by step through intuitive templates. The range of applications reaches from HR, sales, product, marketing, training, documentation to end customer videos for companies. StoryBox customers include well-known companies such as Evonik, Iveco, FTI, Erste Group, Alten, KTM, FTI, etc.
As an agency for performance advertising TrackScale offers individual online and offline campaign solutions that can be measured and optimized by the unique tracking technology in real-time.
Ubermetrics
ExituberMetrics Technologies is a technology provider for (social) media monitoring. The tool uberMetrics DELTA gathers data from public communication, extracts the relevant content for the client and makes it accessible in a SaaS-Tool for its analysis.