Ubermetrics Exit

Founded in 2011, Ubermetrics refines and filters public information from online and offline sources to help companies optimize business decisions and performance. We’ve spent the past years developing technology to harness the power of massive amounts of public data and information so our users can quickly react to the needs of their customers, new opportunities, and fast-changing market dynamics.

Our scalable technology platform handles multiple languages and processes data from more than 400 million online and off-line sources in real-time. That’s why companies like BMW, Deloitte, DHL, Microsoft, Randstad, Danone, Roland Berger, and Burson-Marsteller rely on Ubermetrics to inform their most critical decisions for use cases in the areas of Marketing, PR, Sales, Strategy, and Supply Chain Management.

The product combines monitoring, press-review, and crisis-management. In this way, uberMetrics DELTA finds applications in a wide array of fields such as marketing, customer service and market research. uberMetrics believes in an easy to use “do-it-yourself” approach with high data security standards. Therefore, algorithms are completely developed in-house to ensure technical independence and agility of innovation.

Press releases

Press

14. January 2021

UNICEPTA is a global full-service provider for media and marketing intelligenceBerlin-based start-up Ubermetrics has developed a content intelligence platform to meet the needs of communicators based on specially developed and trained artificial intelligenceThe two companies will now combine their AI-based technology platforms and pool their technical expertise; both brands will be maintainedUbermetrics founders Patrick Bunk and Daniel Siewert (CEO and CTO) will have a stake in the new combi

Press

3. June 2013

Series A financing round: Klingel Group and High-Tech Gründerfonds invest in the monitoring startup , uberMetrics Technologies from Berlin

With a promising concept uberMetrics Technologies (www.ubermetrics-technologies.com), a spin-off from the Humboldt University Berlin, secured a seven-figure investment from the Klingel Group and the High-Tech Gründerfonds. The Berlin-based startup won the investors over with, among other things, an in-depth analysis of the communication channels of Klingel Group and its subsidiaries. "The media monitoring market is growing – we recognized this and decided to enter this market segment tog