linkbird SEO management tool gains support of investors and business angels
February 14, 2013
Berlin-based SaaS firm linkbird is growing
Thanks to the innovative concept of the linkbird SaaS solution, combining aspects of SEO project management, CRM and controlling, linkbird (www.linkbird.de) was able to grow significantly in 2012. Among hundreds of others, well-known online shops, agencies and portals such as Zalando, eDarling and Expedia belong to linkbird’s customer base.
Now linkbird is receiving professional support on a consulting as well as financial basis: the High-Tech Gründerfonds in cooperation with six well known business angels from Berlin is joining the company which was founded by Nicolai Kuban and Bastian Bickelhaupt in 2011.
The investments will not only be used to build up the sales force, but mainly to further develop the product. linkbird’s overall aim is to create an internationally unique product ought to improve and optimise the efficiency and transparency of SEO and online marketing activities in international marketing teams.
“We are delighted by the fact that, with HTGF, we found an investor whose support and capital enables us to create a solid company structure that is prepared for further growth. In addition to that we profit from the excellent know-how of our business angels with respect to the development and leadership of online businesses and internationalisation activities” Nicolai Kuban, co-founder and manager of the firm, comments.
Ole Kebbel, analyst of High-Tech Gründerfonds states: “from the beginning on linkbird convinced us thanks to their excellent founding team and their pragmatic solution. Their previous success in sales speaks for itself. We are looking forward to cooperate closely with Mr. Kuban and Mr. Bickelhaupt in the future and enhance linkbird to become an important marketing tool for companies.”
Linkbird (www.linkbird.de) develops the corresponding SEO management tool which combines project management, CRM and controlling tools for agencies and marketing teams. It enables companies such as eDarling, Zalando or Expedia to better manage, implement and evaluate their link building and content marketing campaigns. Increased efficiency, transparency and success in the subject of SEO are what the SaaS-solution is aiming for.
A free trial of linkbird is available at: https://www.linkbird.de/products/free-trial/
Neuenburger Straße 13
graphic material: https://www.linkbird.de/press/press-material/
About High-Tech Gruenderfonds:
High-Tech Gruenderfonds invests in young, high potential high-tech start-ups. The seed financing provided is designed to enable start-ups to take an idea through prototyping and to market launch. Typically, High-Tech Gruenderfonds invests EUR 500,000 in the seed stage, with the potential for up to a total of EUR 2 million per portfolio company in follow-on financing. Investors in this public/private partnership include the Federal Ministry of Economics and Technology, the KfW Banking Group, as well as seventeen commercial enterprises ALTANA, BASF, B. Braun, Robert Bosch, CEWE Color, Daimler, Deutsche Post DHL, Deutsche Telekom, Evonik, Lanxess, media + more venture Beteiligungs GmbH & Co. KG, METRO, Qiagen, RWE Innogy, SAP, Tengelmann and Carl Zeiss. High-Tech Gruenderfonds has about EUR 573,5 million under management in two funds (EUR 272 million HTGF I, EUR 301,5 million HTGF II).