More than €5 million for the future of AI-powered B2B video content creation StoryBox secures fresh capital with “video-first” approach

June 19, 2024

Munich, 19.06.2024 – StoryBox, the innovator in the area of KI-based video creation solutions for businesses, has successfully raised 5.5 million euros in a Series A round. The round was led by new investor Wille Finance with participation of existing investors BayBG, High-Tech Gründerfonds (HTGF), CK Ventures and G8 Way Ventures. The fresh capital supports StoryBox in its mission to revolutionize video creation management for enterprises.

The financing round reflects the investors’ confidence in StoryBox’s potential and performance to date, particularly in terms of revenue growth and capital efficiency, which are well above current market expectations.

We are delighted to have attracted such a prestigious investor as Wille Finance and to have convinced them of our vision to revolutionize corporate communications with video.

Ben Rodrian, CEO and founder of StoryBox

StoryBox seamlessly combines technology and human relationships, uses KI to revolutionize video creation in HR, communications and social media, and enables employees to easily produce compelling videos. Investing in StoryBox is not just investing in a technology product, it is investing in a transformative tool that is driving the future of storytelling and communication in the enterprise, while at the same time investing in a great team that lives this vision.

Katharina Iten of Wille Finance

Video is a growth market, and professional video content is increasingly becoming an integral part of corporate communications. StoryBox makes it especially easy to shoot video, and its ‘no code’ video content solution minimizes the technical effort. As an early investor, we have accompanied StoryBox’s successful development over the last few years and are pleased to be able to continue the company’s growth.

Alexander Ullmann, Investment Manager at BayBG

Revolutionizing the B2B SaaS Video Solutions Market
StoryBox is transforming the way companies create and manage video content. With innovative KI technologies and a video-first approach, the platform improves the efficiency and accuracy of video content creation and distribution. Especially in the areas of HR, employer branding, knowledge management and social marketing, which StoryBox focuses on, the demand is huge. The challenge for companies is to make the planning, creation, management and evaluation of video content effective and scalable. StoryBox has developed a solution that covers these needs end-to-end, resulting in a dramatic increase in the productivity of content production and management.

Investments for growth and innovation
With the new investment, StoryBox strengthens its role as an innovation leader in the market. The investment will be used for the further development of the platform, the expansion of existing business areas and the expansion into new areas. In today’s dynamic business environment, companies are challenged to make their HR and communication strategies more effective while optimizing costs. StoryBox offers a powerful solution that enables companies to create, manage and analyze high-quality video content quickly and efficiently.

Since our investment in 2020, Storybox has made great progress and established itself as a leading video creation software. With the Series A, Storybox will continue the efficient growth of recent years and in particular further expand its AI capabilities.

Christian Arndt, Senior Investment Manager at HTGF

Leading through innovative technology
StoryBox distinguishes itself from other providers through the combination of advanced KI-based technologies and a user-friendly interface, which enables fast and precise results. Companies can generate relevant content within minutes and immediately integrate this in their channels. This innovative technology secures StoryBox a leading position in the B2B SaaS market for video solutions and helps companies to make their communication and HR strategies more efficient.

Ben Rodrian (CEO) and Rusmin Causevic (CTO), Founders of StoryBox (Photo: StoryBox)

About StoryBox GmbH
Since its inception, StoryBox has established itself as the leading platform for enterprise video creation management. With an experienced team and a clear focus on innovation and usability, StoryBox aims to change the way companies communicate. Founded by Ben Rodrian (CEO) and Rusmin Causevic (CTO), StoryBox continues to pursue its vision of more efficient and effective corporate communications through advanced video solutions. Its customers include renowned companies such as Allianz, Evonik, RWE and Telekom.

About Wille Finance
Founded in 2007, Wille Finance is a long-term oriented Swiss Family Office whose more than 25 employees focus on direct investments in the areas of private equity, venture capital and real estate. In venture capital, the focus is on technology investments in Europe.
www.willefinance.com

About BayBG Bayerische Beteiligungsgesellschaft mbH, Munich
With its venture capital team, BayBG Bayerische Beteiligungsgesellschaft mbH, Munich (BayBG) invests in technology start-ups from Series A onwards. The venture capital portfolio currently consists of 40 technology companies. With an invested volume of 395 Mio. Euro, BayBG is one of the largest venture capital companies in Germany. In addition to venture capital for start-ups, BayBG offers medium-sized companies equity and/or mezzanine capital for all business phases and financing purposes. In this way, BayBG enables the implementation of innovation and growth projects, the optimization of the capital structure or the regulation of company succession.
www.baybg-vc.de

Press Contact:
Franziska.Roederstein@baybg.de
Tel.: 089 122280-14

About HTGF 
The seed investor High-Tech Gründerfonds (HTGF) finances technology start-ups with growth potential and has supported more than 750 start-ups since 2005. With the launch of the fourth fund, HTGF has approximately 1.4 billion euros under management. The team of experienced investment managers and start-up experts supports the young companies with know-how, entrepreneurial spirit and passion. The focus is on high-tech start-ups in the areas of digital technology, industrial technology, life sciences, chemistry and related fields. To date, external investors have invested around €5 billion in the HTGF portfolio in more than 2,000 follow-on financing rounds. In addition, the fund has successfully sold stakes in more than 180 companies.

Investors in the public-private partnership include the German Federal Ministry for Economic Affairs and Climate Protection, KfW Capital and 45 companies from a variety of industries.

Press Contact
Tobias Jacob, Senior Marketing & Communications Manager   
T.: +49 228 – 82300 – 121 
t.jacob@htgf.de

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