HIGH-TECH GRUENDERFONDS INVESTS IN VIRTUAL ARCHITECTURE
October 21, 2013
The startup company from Karlsruhe, InREAL, has successfully completed a growth investment round by the HTGF (High-Tech Gruenderfonds) and two private investors. The company supports planning through virtual reality. Thus costly changes after the completion of a building and dissatisfaction of building owners can be avoided.
With the capital Inreal’s existing product portfolio will be expanded and the product and service offerings for planning and decision-making processes in various industries will be optimized. Already now the solutions of the InREAL Technologies GmbH allow customers to visually immerse themselves in planned environments by using goggles with integrated screens.
Decision-making processes in residential and commercial building are still based on large-format floor plans and paper models. On this basis, capital intensive decisions are made, such as, “Which effect has a lighter floor? What are the advantages of a glass face of a building? What is the difference between metal and wooden handrails? “. Expensive preview pictures are often avoided for lack of time or lack of informative value. The results are costly changes after completion, unsatisfied clients and questionable architecture.
To avoid this, Inreal allows you to literally immerse yourself in the building during the planning phase. The feeling of being at the desired location is created through a pair of video goggles with integrated screens. Future buyers or investors can look around freely and navigate the building via a joystick. Thus, planning and decision-making certainty is created by a sense of space that simplifies the decision process. Inreal’s satisfied customers already enjoy the ease of planning using this technology; different variations, floors or architectural elements are visible at the push of a button.
“With the investment, we can significantly expand our customer proximity through broad services and product adjustments,” says the managing director of InREAL Tech. GmbH, Thomas Schander. The additional capital will be used to expand the product range and reduce the effort required to integrate the products. Customers will be able to use the technology even more affordably and efficiently in construction projects, store design or urban planning.
Previously InREAL was already supported by the government funding EXIST and the Karlsruhe KIT. The current investors were convinced by the company due to its multitude of successful customer projects and a clear plan for further solutions. “The entrepreneurial potential of the team, combined with established customer relationships, backed with market opportunities, and a technology that increases quality and efficiency, have convinced us,” says the angel Elmar Buschlinger. “The team as well as remarkable early market successes have convinced us. We look forward to building a profitable business,” stated Benjamin Erhart, Investment Manager at High-Tech Gruenderfonds.
About InREAL TECHNOLOGIES GMBH
InREAL Technologies GmbH illustrates what until now had been restricted to the imagination. Decision makers can explore their project during planning and sales processes through a special pair of goggles. This leads to better decision-making, based on audible and visual feedback. InREAL provides the respective industry with solutions, including hardware and realistic 3D content. The company was founded by Thomas Schander and Moritz Luck in Karlsruhe in 2011. Partners such as Bilfinger, WeberHaus and Carl Zeiss are working closely together with InREAL . They benefit from the new competitive advantages.
About High-Tech Gruenderfonds
High-Tech Gruenderfonds invests in young, high potential high-tech start-ups. The seed financing provided is designed to enable start-ups to take an idea through prototyping and to market launch. Typically, High-Tech Gruenderfonds invests EUR 500,000 in the seed stage, with the potential for up to a total of EUR 2 million per portfolio company in follow-on financing. Investors in this public/private partnership include the Federal Ministry of Economics and Technology, the KfW Banking Group, as well as strategic corporate investors including ALTANA, BASF, B. Braun, Robert Bosch, CEWE Color, Daimler, Deutsche Post DHL, Deutsche Telekom, Evonik, Lanxess, media + more venture Beteiligungs GmbH & Co. KG, METRO, Qiagen, RWE Innogy, SAP, Tengelmann and Carl Zeiss. High-Tech Gruenderfonds has about EUR 573.5 million under management in two funds (EUR 272 million HTGF I, EUR 301.5 million HTGF II).
High-Tech Gründerfonds Management GmbH
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